Tag Archives: Survey

India Social Media Survey Report – Edition 1

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Exchange4Media and Blogworks.in present "India Social Media Survey, Brands and Corporates" Edition 1, December 2008


It was nearly two years ago that I first thought about seeding a benchmark survey that captured Blogging & Social Media trends & insights gathered from marketers and corporates. However, there was little action on the ground at that time, but social media has now gained sufficient traction, and we may have perhaps contributed in our small way.
Also, a few months ago, we conducted this qualitative study attempting to capture an overview of the blogs & social media environment in India. The insights were invaluable and we knew then it was time to do a deep dive and a conduct a larger survey amongst marketers & corporates.
So, here we are, along with Exchange4Media Group hoping to put together an insightful study based on ‘real inputs’ shared by you & your peers and not speculative theories. This will allow the industry to benefit from shared insights & make for educated decisions.
We need your participation:

  1. You can take the survey here- open until 24 December 2008 but don’t wait until the last day.

All valid participants get a FREE copy of Summary & Key Points from the “Overview of Blog & Social Media Environment in India”, a report prepared by Blogworks – this will be emailed to you. For it to be a valid entry, you must answer all questions.
Once you have completed your entry, do share your feedback on the questionnaire by writing to survey@blogworks.in.There would be mistakes to learn from & things to do better the next time -we’d appreciate you sharing your thoughts.
Media Partners for the initiative: Impact, Pitch and Exchange4Media.com

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Your favourite FM radio channel – take the survey.

Which among the 8 FM stations in Delhi is your favourite?

I have closed the survey. The numbers are small and for me to publish ‘results’ would be terribly unfair but a couple of things, however, seem visible:

  • AIR FM Rainbow seems to have a good fan following
  • For now none of the private stations seem to have dented Radio Mirchi’s position
  • Hit 95 seems to be getting good traction

Any comments?

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